The fashion world is mourning the loss of Presley Gerber, whose life unfolded in the extraordinary shadow of his famous family before he carved out a public identity of his own. The son of supermodel Cindy Crawford and businessman Rande Gerber, Presley was known not only for his work on runways and in major fashion campaigns, but also for becoming increasingly open about deeply personal struggles.
His death at 27 has left behind a grieving family, a career that began when he was still a teenager, and a growing record of public conversations about mental health, addiction, recovery and the importance of asking for support.
Presley Gerber dies at 27 as family asks for privacy
Presley Walker Gerber died on Sunday, September 20, 2026, at a rehabilitation facility in Los Angeles County, according to records from the Los Angeles County Medical Examiner.
His cause of death has not been publicly disclosed.
A representative for Cindy Crawford and Rande Gerber confirmed Presley’s death while the family asked for privacy as they mourned their son. Family representative Allie Jenkins said:
“The family is asking for privacy during this very difficult and painful time.”
Presley leaves behind his parents and his younger sister, model and actress Kaia Gerber.
The circumstances surrounding his death remain limited to what has been officially documented. As of September 21, no official cause of death had been announced publicly.
That distinction becomes particularly important because Presley had spoken openly during his life about mental health, addiction and treatment. Those experiences were publicly documented, but authorities had not announced any connection between them and his death.
Another Heartbreaking Loss in the Music World: Presley’s passing comes during a difficult stretch for public figures and the families who loved them. For more, our tribute to Duncan Sheik, the “Barely Breathing” singer and Tony-winning Spring Awakening composer who died at 56, reflects on a similarly enduring creative legacy.
What is officially known about Presley Gerber’s death?
| Date | Event | Official details |
| July 2, 1999 | Presley Walker Gerber was born | Born in California |
| June 2016 | Runway debut | Walked in Moschino’s Los Angeles show at age 16 |
| February 2019 | Signed with DNA Model Management | Agency highlighted his campaigns, editorials and work with major photographers |
| February 2023 | Studio 22 podcast appearance | Discussed mental health, depression and his desire to help others |
| December 2025 | Instagram video | Discussed mental health treatment and prescription medication |
| June 2026 | Mental-health-focused event | Appeared with Cindy and Rande Gerber in Malibu |
| July 2026 | 27th birthday | Cindy Crawford publicly celebrated her son |
| September 20, 2026 | Death | Died at a rehabilitation facility in Los Angeles County |
| September 21, 2026 | Cause of death status | No official cause publicly disclosed |
Presley Gerber followed Cindy Crawford into the fashion industry
Born on July 2, 1999, in California, Presley grew up with an unusually close connection to fashion.
His mother, Cindy Crawford, was one of the most recognizable supermodels of her generation. From an early age, Presley was therefore exposed to the fashion industry, but he eventually developed a modeling career of his own rather than remaining known only as Crawford’s son.
His breakthrough came remarkably young.
At just 16 years old, Presley made his runway debut during Moschino’s Los Angeles show in June 2016. The fashion house presented its Resort 2017 and men’s Spring 2017 collections at the event.
Before the show, Presley spoke to Vogue about entering the industry and revealed that he had grown more comfortable with fashion than he had originally expected.
“Honestly, I have enjoyed [the fashion industry] a lot more than expected,” Gerber said.
He continued:
“I think I just didn’t feel that I had enough experience in the fashion industry before, but now I believe I’m ready.”
That early confidence was followed by a rapidly expanding career.
Presley worked with major designers and fashion houses including Burberry, Dolce & Gabbana, Bottega Veneta, Tommy Hilfiger, Ralph Lauren, Calvin Klein, Balmain, Hugo Boss and Saint Laurent.
His work also extended beyond runway appearances. He appeared in advertising and editorial work associated with Celine, Pepsi and Omega, while his magazine credits included GQ Style and other major fashion publications.
In February 2019, DNA Model Management announced that it had signed Presley. The agency highlighted his work with photographers including Peter Lindbergh, Daniel Jackson, Collier Schorr and Willy Vanderperre, alongside his campaigns and editorial appearances.
Away from traditional modeling, Presley also pursued photography before later becoming involved in entrepreneurial and investment work.
Presley and Kaia Gerber shared a close sibling bond
Presley’s connection with his younger sister Kaia was another important part of his life.
The siblings grew up together in Malibu and eventually entered the fashion industry themselves. They frequently appeared together both publicly and professionally, creating an image of two siblings navigating an extraordinary family legacy side by side.
Presley once spoke about the comfort he found in working alongside members of his family.
“It’s so much fun,” he told Vogue in 2016.
He added:
“I feel so comfortable with them, since we are all so close.”
That closeness remained significant throughout his life.
Only weeks before Presley’s death, Kaia spoke about her brother in Vogue’s September 2026 cover story. She discussed how his long-running struggles with addiction had affected the entire family.
Kaia said:
“When something like that happens in a family, it kind of levels everyone.”
She continued:
“I think that’s also why I started to self-identify as the easy one and never wanted to ask for help. Because it felt like too much to have two children who were needing.”
Kaia also described her brother’s decision to speak openly about deeply personal difficulties as something that differed from the family’s traditionally private approach to their lives.
“My parents for most of our lives were very, very private and didn’t share anything — and now we have this absolute teacher, my brother, who says, ‘I’m gonna be very human for everyone.’”
She added that trying to conceal such struggles could leave someone feeling as though other people were ashamed of them.
A Father’s Own Public Grief: Presley’s family has asked for privacy while they mourn, a request echoed by other parents who have faced devastating loss in the public eye. Read our story on Russell Howard revealing that his baby son Felix died shortly after birth, and the foundation he created in his memory for another deeply personal family tribute.
Presley Gerber used his platform to discuss mental health and addiction
As his career developed, another side of Presley’s public life became increasingly visible.
Away from fashion, he spent his later years discussing mental health and addiction, making experiences that had once remained private part of a much more open conversation.
During an appearance on the Studio 22 podcast in February 2023, Presley described mental health as:
“such a big part of my life”
He explained that sharing his experiences was connected to his hope that his story could help other people.
“So, for me and having struggled with mental health, depression and some other things that come along with that, I think that whether I help one person or a hundred people get out of that place that I was in at one point in my life, that’s all I need to do,” he said.
Presley later developed his “Mental Health Mondays” social media initiative, using his public platform to encourage conversations about mental health.
He was also associated with charitable work, including support for A Sense of Home, a Los Angeles-based nonprofit working with young people experiencing or emerging from homelessness.
In December 2025, Presley became even more open about his personal experiences in a since-removed Instagram video. In that video, he discussed his mental health treatment and prescription medication.
He said:
“Unfortunately, I’ve had a lot of loss in many different forms recently.”
He continued:
“So that is not an excuse, but it’s the reason why I am where I’m at now.”
Cindy Crawford responded publicly beneath the post with a message of support:
“Presley — we love you and you are not alone.”
Presley continued discussing recovery and mental health during 2026 through social media and public appearances.
In June, he appeared with Cindy and Rande Gerber at a mental-health-focused event in Malibu, where he spoke about his experiences and the importance of honesty and support.
His previous struggles were therefore part of his publicly documented life. However, authorities had not announced any connection between those experiences and his death.
Cindy Crawford celebrated Presley just months before his death
For Cindy Crawford, Presley remained her son long before he became a recognizable figure in fashion.
Crawford frequently expressed her support for both of her children. In July 2026, she publicly celebrated Presley’s 27th birthday.
Her message was deeply personal:
“I’m so proud of the man you’ve become, but I’ll always see you as my little boy!”
The birthday message came just over two months before his death.
Crawford, one of the defining figures of the supermodel era, shares Presley and Kaia with Rande Gerber. The couple married in 1998.
Although the family spent much of its life in the public eye, Presley’s decision to speak openly about his personal difficulties represented a different approach from the privacy his parents had historically maintained.
Kaia specifically addressed that contrast in her September 2026 Vogue interview.
Collier Schorr remembers Presley Gerber as a protective brother
Following news of Presley’s death, fashion photographer Collier Schorr reflected on the relationship between Presley and Kaia.
Schorr had photographed both siblings and remembered Presley accompanying Kaia to a Teen Vogue shoot.
He described Presley as a “protective brother” and said the siblings “seemed like twins.”
Schorr later photographed Presley for opportunities including a Hugo Boss campaign. Looking back on that work, Schorr wrote:
“I could feel him struggling to be present under the scrutiny. But how he shone. He cared so much. He wanted to find his place.”
Schorr also reflected on the efforts made by people close to Presley to support him.
His memories added another personal dimension to the public image of a young man who had spent years trying to establish his own place within fashion while living under intense attention.
Paris Hilton says she is ‘completely heartbroken’ after Presley Gerber’s death
Paris Hilton was among the public figures who paid tribute to Presley following his death.
The socialite and reality television personality had known Presley personally and shared a message through Instagram Stories, describing herself as “completely heartbroken.”
Hilton wrote:
“Presley, you were such a beautiful soul,”
She continued:
“So sweet, sensitive, kind and genuine. I cared about you so much, and I’m going to miss you more than words can say.”
Presley had also attended the January 20, 2026 Los Angeles premiere of Hilton’s Infinite Icon: A Visual Memoir, one of his prominent public appearances earlier that year.
Presley Gerber’s cause of death remains undisclosed
The most important unanswered question surrounding Presley’s death remains his cause of death.
Los Angeles County Medical Examiner records confirm that he died on September 20 at a rehabilitation facility.
But as of September 21, no official cause of death had been announced publicly.
That means Presley’s previously documented history of addiction and mental health treatment should not be treated as an explanation for his death. He and members of his family had openly discussed those experiences while he was alive, but there is currently no verified basis for claiming that they caused or directly contributed to his death.
Further information may become available following the medical examiner’s investigation.
For now, his family has asked for privacy as they grieve.
A Difficult Month for the Entertainment World: Presley’s loss arrives during another turbulent stretch across live entertainment, with its own share of sudden exits and tension. For more, read our story on Bad Wolves being dropped from the Skillet tour, Sara “Killboy” Skinner speaking out and AJ Rebollo quitting over Dolly Parton’s “Jolene”.
Presley Gerber leaves behind a complicated but deeply personal legacy
Presley’s story was never limited to being Cindy Crawford’s son.
He entered fashion as a teenager, making his runway debut at 16 before working with some of the industry’s biggest names. His career included Burberry, Dolce & Gabbana, Bottega Veneta, Tommy Hilfiger, Ralph Lauren, Calvin Klein, Balmain, Hugo Boss and Saint Laurent, as well as advertising and editorial work involving Celine, Pepsi and Omega.
He also pursued photography and later entrepreneurial and investment work.
But in his later years, another part of his legacy became increasingly important: his willingness to speak publicly about mental health, addiction, treatment and recovery.
His family and those who knew him remembered different sides of the same person — a son, brother, model, photographer, friend and someone determined to be open about struggles that could easily have remained hidden.
Presley Gerber died at 27, leaving behind his parents Cindy Crawford and Rande Gerber, his sister Kaia, a fashion career that began in his teens, and a public record of conversations intended to help others feel less alone.
For now, his family’s request is simple: privacy as they mourn.
Disclaimer
This article has been prepared based on the publicly available information and confirmed reporting contained in the sources provided for this article, including Associated Press, Reuters, Vogue and DNA Model Management. The information reflects what was available as of September 21, 2026. Presley’s official cause of death had not been publicly disclosed at that time. Details concerning his mental health, addiction and treatment history are included only where Presley, his family or established reporting had previously made them public. No connection between those circumstances and his death should be assumed unless confirmed by the appropriate authorities.
Sources
- Associated Press — Presley Gerber, son of Cindy Crawford, dies at 27
- Reuters — Cindy Crawford’s son Presley Gerber dies aged 27
- Vogue — Kaia Gerber and Homer Gere, September 2026 cover story
- Vogue — Presley Gerber makes his runway debut at Moschino’s L.A. show
- DNA Model Management — Presley Gerber joins DNA
Featured Image Credit:
Presley Gerber / Instagram




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