Kim Kardashian is no stranger to luxury vehicles, but her latest automotive addition has surprised even longtime followers. Instead of unveiling another ultra-modern supercar or custom luxury SUV, the reality star and entrepreneur introduced something with a very different personality—a meticulously restored 1973 Ford Bronco that blends vintage styling with modern performance.
The reveal came through an Instagram photo dump shared on or around July 14, 2026, during her family’s summer getaway at their lake house near Lake Coeur d’Alene, Idaho. Covered by outlets including TMZ, InStyle, Yahoo, and others, the post immediately sparked discussion among both celebrity watchers and classic car enthusiasts.
Her romance with Lewis Hamilton has also stayed in the headlines this year, following an early public appearance the couple made together. To know more, read our article Kim Kardashian and Lewis Hamilton Make Stunning First Public Appearance at Super Bowl LX: A Full Timeline of Their Rumored Romance
Kim Kardashian Debuts a Custom 1973 Ford Bronco During Idaho Summer Getaway
Rather than making a formal announcement, Kardashian quietly showcased the vehicle through a series of lifestyle photos captioned “Taking the long way home.” The images featured the Bronco parked in the driveway of her Idaho mountain retreat while she posed behind the wheel wearing a white T-shirt, black sunglasses, a red bandana, lace-up Miu Miu jeans, and carrying a cowhide Miu Miu handbag. Other photos showed her applying lip gloss, flashing peace signs, and highlighting different angles of the vehicle.
The debut fit naturally into her family’s 2026 summer holiday, with other posts featuring boating, family time, her children, and guests including her boyfriend, Formula 1 driver Lewis Hamilton.
Formula 1 driver Lewis Hamilton. Speculation about the relationship actually began well before this appearance, with earlier sightings fueling dating rumors. For more on that, read our post Kim Kardashian and Lewis Hamilton Secretly Dating? Inside the UK Getaway, Paris Sightings, and Unconfirmed Romance Reports
Inside Kim Kardashian’s $285,000 Velocity Restorations Ford Bronco
Unlike a standard classic Bronco, Kardashian’s vehicle is a high-end Velocity Restorations restomod, combining vintage looks with modern engineering. Priced at approximately $285,000, similar builds typically retail between $250,000 and $300,000.
| Detail | Information |
| Vehicle | 1973 Ford Bronco Restomod |
| Builder | Velocity Restorations |
| Estimated Price | Approximately $285,000 |
| Exterior | Forest Green/Oak Green Metallic with Wimbledon White accents, white racing stripes or powder-coated elements |
| Wheels & Tires | 17-inch Wimbledon White steel wheels with 33-inch Cooper Evolution tires |
| Engine | Ford Gen IV 5.0L Coyote V8 |
| Transmission | 10R80 10-speed automatic |
| Features | Vintage-style A/C, power windows, Focal Audio system, ProCar high-back seats, wood steering wheel |
The Bronco also features a lifted suspension with a 2.5-inch T-Rex arm lift plus body lift, stock-style bumpers, molded flares, power steps, a four-point roll cage, tan bikini top, MagnaFlow exhaust, upgraded Velocity-exclusive chassis, Ford 9-inch rear axle, and Wilwood disc brakes. While these custom builds usually require 14 to 16 weeks, Kardashian’s Bronco was reportedly available for faster delivery.
Reports indicate she discovered Velocity Restorations through her brother-in-law Travis Barker, who is also a customer, and that she had owned the vehicle for several weeks before it was shipped to Idaho.
Her family history has also drawn attention from a different angle this year, with her ex-husband’s personal life and struggles continuing to make headlines. To learn more, check out our article Kanye West Relationship History: Inside Ye’s Love Life, Marriages, Controversies, and Mental Health Struggles
A Different Direction for Kim Kardashian’s Multi-Million-Dollar Car Collection
Kim Kardashian has often described herself as a “car girl,” with earlier estimates placing her collection at around $3.8 million. Her garage has long been dominated by luxury vehicles, including multiple Mercedes-Maybachs—with reports noting five were gifted by ex-husband Kanye West—as well as an S580, GLS 600, Rolls-Royce Phantom, Rolls-Royce Ghost, custom Lamborghini Urus models, Range Rovers, and several bespoke SUVs featuring monochromatic grey finishes.
The Bronco marks a notable departure from that aesthetic. Its rugged, vintage-inspired design is far better suited to Idaho’s mountain roads and lakeside scenery while still delivering the luxury craftsmanship Kardashian is known to appreciate.
Kanye’s own career has been marked by dramatic highs and lows over the years, a story that continues to draw public interest. To see the details, read our article Kanye West Fame Timeline, Downfall, and Comeback Attempts: Inside Ye’s Rise, Collapse, Losses, and Legal Battles
Public Reaction Highlights the Bronco’s Vintage Appeal
The reveal generated positive buzz around the custom build, her casual posing, and the fun summer vibe. Many car enthusiasts praised Velocity Restorations’ craftsmanship and the growing popularity of premium Bronco restomods.
Some commentary also pointed out the historical irony of Kardashian owning a Bronco because of the widely remembered O.J. Simpson police chase involving her late father, Robert Kardashian. However, observers emphasized that this is an entirely different vehicle—a compact 1973 Ford Bronco, not the full-size 1993 white Bronco associated with that case.
Other members of the Kardashian-Jenner family have also made headlines for personal transformations this year, including a notable cosmetic change. To know more, read our article Kris Jenner’s Shocking Facelift Transformation: The Untold Truth Behind Her New Look
Whether viewed as a collector’s item or a stylish summer cruiser, Kardashian’s latest purchase demonstrates that even in a garage filled with modern luxury vehicles, a thoughtfully restored American classic can still steal the spotlight.
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